Glossary · Bonuses

Reload bonus

A deposit-match promotion targeted at existing customers — typically smaller than a welcome bonus but available repeatedly.

In detail

Reloads commonly run as 25-50% match offers on a specific weekday or in response to a behavioural trigger (a missed week, a deposit shortfall, a near-miss in a tournament). A useful comparison metric is 'average reload value per active week'. An operator promising 50% reloads daily but capping each at £20 is offering meaningful value to a sub-£200 weekly player.

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